Sarah Elizabeth Chawla co-founded Delhi based online music magazine and events company Wild City in 2011. Over the last 8 years the company has evolved into a brand that champions alternative music culture in the region through events, concerts, parties, workshops, skills development platforms, cultural collaborations, and consultancy projects. In 2013 Wild City co-founded Magnetic Fields festival – an annual music and arts festival now going into its 7th year. Growing from a small gathering of 400 guests to 4000 attendees in its last edition, the festival has organically evolved to represent India’s emerging creative community seamlessly marrying this alongside traditional Indian culture.
The last 3 years have seen Wild City place special focus on creating opportunities to support grass roots skill development opportunities for women in electronic music in India. A strong partnership with British Council has seen a holistic attitude to learning taking place in 4 cities engaging with 100s of women. In addition to DJ and production classes, the last workshops incorporated talks about confidence building, the law and nightlife, and communicating consent. There was a session to deconstruct the club environment looking at tech, sound and stage setups and there were also workshops for the music industry with bouncers, venue managers and promoters about creating safe and inclusive spaces. The 3 day event culminated in a wrap party where nearly all the participants DJd or played a live track.
Wild City are also leading partners of the Goethe-Institut initiative Border Movement, a project that supports emerging electronic music communities in South Asia via residencies, workshops, events and an online platform.